Integrated services for growth, operations and innovation
Cross-functional expertise combining shipping, marketing, quality, people, compliance, security, hospitality, logistics and technology in a single service ecosystem.
Shipping
Gruppo Lauro’s first operations date back to 1944, when founder Agostino Lauro operated the Ischia - Capri tourist route aboard the Freccia del Golfo. The following growth led the group to operate across the Gulf of Naples routes, becoming a leader in fast maritime connections.
Marketing
Analysis, strategy and execution are the three pillars of communication and marketing activities. Tourist flow analysis supports shared strategies with partners and experience-based offers, also backed by CRM tools for customer profiling and segmentation.
Quality Management
The holding company manages and analyses the activities that affect the quality of a product or service, including organisational structure, processes, procedures, resources and responsibilities, with the aim of providing a detailed analysis of the procedures needed to improve company quality.
Human Resources
By combining applied research and managerial practice, the group helps companies gain full awareness of the dynamics that govern people management in organisations, designing and implementing key Human Resource Management practices.
Regulatory Compliance
The company continuously invests in training courses and professional updates to anticipate market needs. Regulatory evolution requires a strong commitment to knowledge updates in order to guarantee coherent solutions and effective responses.
Security
The company supports safety and security through advanced video surveillance tools and technological equipment for body temperature checks and compliance with anti-Covid19 procedures.
Hôtellerie - Corte Degli Aragonesi
Relais Corte degli Aragonesi is a boutique hotel in the heart of Ischia, in a privileged position between culture, fashion, design and the sea. The property is described as exclusive and cutting-edge, designed to offer a unique and memorable stay.
Logistics - Maritime Station
The monumental Naples Maritime Station, built in 1936, is part of the group’s logistics vision. Since 1997, Terminal Napoli S.p.A. has managed the concession areas, restored and reorganised in line with the original architectural features.
Technology Partners - Pointel
Pointel Communication S.p.A. supports the group with data solutions, local and wide-area networking, Internet services, VoIP and collaboration. Its support includes private and public network infrastructure, Internet access, network security and electronic business processes.
Food Service - Coquille
Coquille is a place where fragrances, citrus notes and bright interiors create a distinctive sensory experience. The restaurant enhances local ingredients with a proposal that combines Mediterranean cuisine and international influences.
Sales
The group offers partners full management of sales and service control through cloud platforms. E-ticket products make it possible to sell tickets, check validity by scanning and profile customers for segmented marketing activities.
Technology
For decades, Gruppo Lauro has supported technological innovation by providing partners with tools to remain competitive in the 21st century. Adopted solutions include e-commerce platforms, virtual assistance chatbots, augmented reality and the XIBO system for multimedia control of onboard and ticket-office monitors.
